Soft Matte Primer
Bestseller
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Transformative primer prepares skin for makeup application while helping control the appearance of shine.
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MATTE IN ITS PRIME
DETAILS
- Non-acnegenic; won’t clog pores
- Dermatologist tested
- Innovative formula features a transformative water-gel texture that glides over skin, then dries to a velvety, soft matte finish.
- Instantly fills uneven, textured skin to create a smooth surface for foundation application.
- Balances the complexion in any climate to maintain makeup wear.
TECHNOLOGY
CLIMATE BALANCING TECHNOLOGY- A dual-action system that adjusts to its environment by retaining hydration in dry climates and absorbing excess moisture in humid ones, and prevents excess sweat and sebum from breaking down makeup.
- Maximizes light diffusion for a soft-focus effect that helps blur imperfections. Also in Soft Matte Complete Concealer and Soft Matte Complete Foundation.
- Helps control the appearance of excess sebum to prevent shades from shifting due to oxidation.
- Smooth a small amount over the entire face prior to makeup application to even skin’s surface and extend foundation’s wear.
- May be worn alone to create a smooth complexion with a soft matte finish.
- Not for use on eyelids.
FORMULATED WITHOUT: ALCOHOL, PARABENS, MINERAL OIL, PHTHALATES, AND FRAGRANCE.
WATER/AQUA/EAU · DIMETHICONE · C13-15 ALKANE · TALC · DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER · CETYL PEG/PPG-10/1 DIMETHICONE · PENTYLENE GLYCOL · TRIMETHYLSILOXYSILICATE · CAESALPINIA SPINOSA FRUIT EXTRACT · ORYZA SATIVA (RICE) BRAN EXTRACT · KAPPAPHYCUS ALVAREZII EXTRACT · HELIANTHUS ANNUUS (SUNFLOWER) EXTRACT · ROSMARINUS OFFICINALIS (ROSEMARY) LEAF EXTRACT · ALTEROMONAS FERMENT EXTRACT · THEOBROMA CACAO (COCOA) SEED EXTRACT · ISODODECANE · SODIUM CHLORIDE · MAGNESIUM SULFATE · SILICA · BUTYLENE GLYCOL · TRIETHOXYCAPRYLYLSILANE · CALCIUM ALUMINUM BOROSILICATE · DISTEARDIMONIUM HECTORITE · C24-28 ALKYL METHICONE · POLYQUATERNIUM-51 · PROPYLENE CARBONATE · TOCOPHEROL · METHICONE · PHENOXYETHANOL · SODIUM BENZOATE · [+/-(MAY CONTAIN/PEUT CONTENIR): TITANIUM DIOXIDE (CI 77891)]
THE ULTI-MATTE LINEUP
1
SOFT MATTE
PRIMER
Prepare skin for makeup
application while helping control the appearance of shine.SHOP NOW2
SOFT MATTE COMPLETE
FOUNDATION
Apply for medium-to-full
coverage with a smooth, mattified, second-skin look.SHOP NOW3
SOFT MATTE COMPLETE
CONCEALER
Conceal dark spots, undereye
circles, redness, and breakouts with a soft-focus matte effect.SHOP NOW4
SOFT MATTE ADVANCED
PERFECTING POWDER
Blur imperfections and set makeup
for 24 hours of true-color wear.SHOP NOW